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How can Newsletter Writers Create a Lead Generation Funnel?

Why Writers should not neglect the marketing and sales stuff.

Michael Spencer's avatar
Michael Spencer
Jul 07, 2022
∙ Paid
white printing paper with Marketing Strategy text
Photo by Campaign Creators on Unsplash

Hey Guys,

I notice when talking to early-stage creators, many writers are a bit allergic to marketing. However if your aim is to monetize your Newsletter on Substack or your content elsewhere, please consider seriously building a legit lead funnel.

This implies a steady stream of new subscribers each day and is the primary consideration for your business model here in how your Newsletter will scale over time.

If your don’t invest in your Newsletter like a business, it may be rough going growing it fast and furious that will lead to its monetization potential.

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