How to Start a Newsletter on WhatsApp

Is this the next media channel? I'd venture to say a big fat yes-maybe. I've wanted to do this for a long time.

Hey Everyone,

I’ve been less active writing during the summer months. But now in September. Lately there’s been a story about a Spanish local news outlet that is doing daily WhatsApp Newsletters.

Email simply isn’t a great channel. Open rates are low and competition is absurd.

Now a lot of the planet actually uses WhatsApp, so it’s a feasible channel.

For most of us this will mean using WhatsApp on desktop.